Platform Features

Everything you need to grow through referrals

ViralRef gives Square merchants automatic referral tracking, flexible rewards, and a viral loop that turns every customer into a growth channel.

Referral Tracking

Automatic Attribution

Square payment webhooks match referrals to purchases automatically. No manual tracking or coupon codes required.

Click & Conversion Analytics

Track every click, signup, and purchase across the referral funnel with real-time dashboards.

Tracking Links

Unique referral codes per affiliate with QR code generation for easy sharing in-store and online.

Rewards & Incentives

Gift Card Rewards

Issue Square gift cards that keep reward money inside your business and guarantee a return visit.

Coupon Rewards

Auto-apply discounts at Square POS with zero friction at the register. No code entry needed.

Double-Sided Rewards

Configure independent reward types for referrers and referred customers. Gift cards, coupons, or both.

Affiliate Management

Affiliate Roles

Support for clients, influencers, and agency partners with different commission structures tailored to each role.

Commission Tiers

Graduated commission rates based on performance milestones. Higher rates reward your top performers.

Affiliate Groups

Organize affiliates into segments with custom commission overrides that take priority over program defaults.

Growth Engine

Viral Loop

Every referred customer automatically becomes a referrer with their own link, creating a self-perpetuating referral chain.

Bounties & Challenges

Time-limited campaigns with bonus rewards to motivate affiliates and drive seasonal promotions.

Staff Referrals

Team members get their own referral links via the My Referrals dashboard. Turn your staff into your best growth channel.

Analytics & Reporting

Four-Tab Reports

Referral quality, affiliate performance, revenue attribution, and client retention analytics in one place.

Home Dashboard

Real-time KPIs, revenue trends, team performance rankings, and setup progress at a glance.

Campaign Management

Email and SMS outreach to target affiliate segments. Draft, schedule, and track campaign performance.

Security & Integration

Fraud Detection

Automatic screening for self-referrals, duplicate payments, rapid conversions, and disposable email addresses.

Square Integration

One-click OAuth connect with payment webhooks, gift cards, customers, and catalog sync.

Affiliate Portal

Self-service dashboard with phone OTP login, referral stats, earnings history, and branded customization.

Platform & Customization

Custom Domains

Use your own domain for the affiliate portal, referral links, and join pages. A fully branded experience your customers trust.

Embeddable Widget

Add a referral signup widget to your website. Capture new affiliates without them leaving your site.

Apple Wallet Pass

Affiliates add their gift card to Apple Wallet for instant balance checks and tap-to-pay at your business.

Smart Automation

Weekly Digest Emails

Automatic performance summaries sent to affiliates every week. Keep them engaged without lifting a finger.

Post-Visit Reminders

Automated follow-up emails to referred customers that encourage rebooking and reviews.

First-Visit Quality Scoring

Track rebooking rates, retail purchases, and service upgrades to measure the true quality of each referral.

Every day without a referral system is revenue walking out the door.

Your clients already recommend you. Give them a reason to keep doing it, and a way to track who sent who. Takes five minutes.